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maudlin or cynical, you decide.

There is a psychological basis for the way good and useable and easy to navigate web pages are laid out. It's good design, sure. But it's good design becuase it follows the flow of how people in general think and work. The same is true for print. The same is true for buttons on a remote. The same is true for advertisements and the music they play in grocery stores.
Marketting and advertising work in the first place because we are all to one degree or another pulled in by the same basic things. And information resources make sense to us becuase we all to one degree or another think through basic information in the same ways.

It's great that what brings everyone onto a level playing field is ultimately nothing more than what you're willing to buy and what you're willing to keep on reading.


( 4 comments — Leave a comment )
Jun. 29th, 2004 10:26 am (UTC)
Have you resd _The Design of Everyday Things_? It has caused me to snarl every time I see a door with "push" written on the handle. If you push it, use something that affords pushing, not a handle, which is for _pulling_! Agh.
Jun. 29th, 2004 10:43 am (UTC)
Hmm.. no I haven't actually. Might have to now.
I do useability research, predominantly for IT/ISP/web based services... so most of what I do deals with the internet but what is true for the basics holds true for a lot of other things as well. Granted that there is huge difference between, say, a website for a magazine and its paper and ink equivalant.. but all the psychology behind it is the same.

Jakob Nielsen (useit.com is his depository for articles)is probably my favorite usability design guy. There are some other good ones, but he's the most down to earth about it.

Jun. 29th, 2004 05:08 pm (UTC)
Love love LOVE that book... gets you odd looks if you read it while eating breakfast in some random diner somewhere too.
Jun. 29th, 2004 09:31 pm (UTC)
Is goot book. Is VERY goot.

There's a sequel, which isn't *as* cool, but still good.

My personal design peeves are all 'puter things... tunneling dialogs, anyone?... but then, whaddya expect from an old coder person?
( 4 comments — Leave a comment )


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